JI
JI
Conversion Rate Optimization

Website Conversion Audits

Turn existing traffic into pipeline.

Full-site conversion audits with prioritized recommendations.

See how it works
Timeline
90-day sprint, ongoing retainer optional
Engagement
Sprint
Stages
Seed, Series A, Series B+
Industries
B2B SaaS, PLG SaaS
PROBLEMS SOLVED

What this engagement fixes

01High traffic pages convert at <1%.
02Signup or demo forms lose users mid-flow.
03Pricing page is confusing or over-designed.
04No experiment velocity — everything is a debate.
IS THIS FOR YOU?

Who this is — and isn't — for

GOOD FIT
  • Sites with 20k+ monthly visits (enough for meaningful tests).
  • Teams willing to ship changes based on data, not opinion.
NOT A FIT
  • Low-traffic sites (fix acquisition first).
EXPECTED OUTCOMES

What you can expect

01
Compounding conversion lift across key pages.
02
Test velocity of 2–4 experiments per month.
03
Trusted experimentation program.
04
Documented playbook for future improvements.
ENGAGEMENT PROCESS

How we work together

  1. 01
    Audit

    Analytics review, heatmaps, session recordings, funnel analysis.

  2. 02
    Hypothesize

    Build test backlog scored by impact, confidence, effort.

  3. 03
    Design

    Wireframes, copy, dev handoff.

  4. 04
    Test

    Ship, measure, decide. Kill or roll out.

  5. 05
    Iterate

    Compound winners; document learnings.

DELIVERABLES

What you take home

  • Full conversion audit.
  • Prioritized test backlog (ICE-scored).
  • Test briefs and wireframes.
  • Analytics and experiment tooling setup.
  • Monthly results readouts.
AT A GLANCE
Timeline
90-day sprint, ongoing retainer optional
Engagement
Sprint
Stages
Seed, Series A, Series B+
Industries
B2B SaaS, PLG SaaS, Ecom SaaS
CASE STUDIES

Recent results

PLG SaaS
Signup CVR up 41% in 90 days

Rewrote pricing page and cut form fields.

WHAT CLIENTS SAY

In their words

"We stopped debating design opinions and started shipping tests."

Head of Growth · PLG SaaS
RELATED RESOURCES

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FAQ

Frequently asked questions

Which testing tool do you use?

GrowthBook, Statsig, VWO, or Optimizely — I'll recommend based on stack and stats maturity.

READY WHEN YOU ARE

Let's talk about website conversion audits.

Share a few details and I'll come back within one business day with a scheduling link and a pre-read tailored to your challenge.

KNOWLEDGE GRAPH · CONVERSION RATE OPTIMIZATION

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